France Luxe Rebrand 01

France Luxe / 2016
Rebrand & collateral

France Luxe Rebrand

When France Luxe—a France-made high-end hair accessories company—came to us, they were looking for a brand refresh. We made subtle changes to finesse the original logo, which needed some refinement to align with the high-end nature of the product. In addition to creating an updated logo, we created a brand style guide that showcased patterns, wordmark and icon best-use, typefaces, and colors.